09 Jun 2010

Campaign designed to put pressure on competitors

Competition in industrial pneumatics is cut-throat. But Parker Hannifin has made up its mind – within a couple of years they are going to be one of the top three preferred suppliers of pneumatics.

With an extended offering of more products, more services and more distributors, the first steps have already been taken. Add to that a big campaign (developed by Sandberg Trygg) that was launched a few weeks ago. The campaign materials help the sales people all the way from the first contact to the signed contract, via both digital and printed media. To find out more take a look at the campaign site.

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