You’ve heard of course Aesop’s fable about The Hare and the Tortoise. An ancient story with a moral that may be hard to apply to the world of business today.

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Time flies in the digital world. Which is why we have pulled down our old website and built a new one. There are several reasons for bringing out the wrecking ball.

Many have admired our previous website over the years. Attractive and easy to read were some of the comments. And although it was built in Flash, it was search engine friendly.

Beautiful. And smart

Beautiful.

But habits on the web are constantly developing. Today, we as visitors demand a continuous flow of information – and not just news but also other things that interest us. We want to be involved and interact, for example, by commenting and ranking contributions from others.

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