- ABB
- AkzoNobel
- Alektum
- Almi
- Apricot
- Astra Tech
- Automotive Sweden
- Axel Christiernsson
- Billerud
- Christian Berner
- Crepido
- CMIV
- Decidas
- Elekta
- Emerson
- Ericsson
- Euromaster
- Excore
- Fagerhult
- Flexlink
- Gambro
- Kollmorgen
- Modul-System
- Nynas
- Parker
- SCA
- Sectra
- Skanova
- SKF
- Stena Line
- Tetra Pak
- Tour & Andersson
- Transas Marine
- SecoTools
- VisiClosetalk
The b2b agency for better business
Brands we work for
18
Jan
2012
Marketing communications. In technology-driven industries change is a known certainty and remaining current and up-to date is the name of the game. The pace can be ferocious and often blinds you to the sheer amount of noteworthy information, talent and innovation that exists right under your nose and in your own organization. Change is tough, not only psychologically but also creatively. In fact one comment I’ve heard regularly over the years is that very few companies have the creative ability to see themselves from the outside inwards. Making the right changes therefore becomes harder.
6
Dec
2011
At Sandberg Trygg, we are proud to be ABB’s Swedish agency for strategic communications. Now we are starting to see the fruits of our cooperation – including a new overall concept called ”Welcome to the sustainable society”, which will permeate all communications in Sweden. From trade fairs to films.
23
Nov
2011
On 4–6 October, Mail Order World, a fair for companies in mail order and e-commerce, was held in Wiesbaden. Germany. Alektum Inkasso (a debt collection agency) exhibited for the second year running. Once again, many were interested in the company’s pan-European presence and unique concept: Get your money back. And the customer.
8
Nov
2011
We recently started working with Almi Businesspartner, an organisation whose job is to support enterprise growth in Sweden. Which it does mainly through advice and funding.
20
Oct
2011
Skanova is investing in fiber-optic communications. And last year with the help of Sandberg Trygg they launched their successful campaign ‘Fiber to the People’ (check it out here)
The aim was clear: 50% of Swedish homes would have a fibre-optic connection by 2014. Now it’s full speed ahead and to demonstrate this continued investment we are taking the next step in the campaign by letting everyone know exactly how far Skanova have come.
In short, Skanova is speeding up its investment in fiber-optic communication. It really is fiber to the people! Read more at fibertillfler.se
6
Oct
2011
Once I’d lived in this country for long enough to have learned a little of its history, I came to realise it has a remarkable legacy of innovation. Of course, I’d heard of Nobel and Ericsson, was vaguely familiar with one or two others, but the sheer scope of invention was new to me. Well, dear reader, I can tell you from personal experience that the tradition is alive and well. Take Sectra in Linköping, for example. This is a medical imaging company that, compared with some of its global competitors, is tiny. But what it lacks in financial muscle, it more than makes up for in brainpower.
13
Sep
2011
Gruvön, one of Billeruds four paper mills, celebrated its 80th anniversary last weekend. The grand old mill pulled out all the stops and invited the whole town to fun and games. We contributed to the celebrations with ads and a campaign site where you can play Pack-Pong och browse among highlights in the mill’s history. Or be inspired by the future potential of FibreForm® an innovative packaging material developed at Gruvön, of course.
6
Sep
2011
Most of us are creatures of habit. We find solace in the familiarity of our routines, comforted by the illusion of control. But every so often, the universe conspires to rearrange our reality, reminding us there are more powerful forces at work. If we accept change as inevitable, we prefer to have it served up in tiny portions – so tiny we can pretend they don’t even exist.
14
Jul
2011
You know what it’s like at a trade show. Crowded, warm and difficult to get an audience. Which is why you have to get your message across fast. A short film is often a good way to do it.
29
Mar
2011
They say that all healthy things grow. But even if your company is healthy and you consistently work hard, there is always the risk that your competitors will grow more. Or that you don’t grow at the rate you want. So what do you do?