The agency is growing. This time we’re looking for a strategic account executive for our Stockholm office. If this sounds interesting, send your application to us before July 1st.

Strategic account executive: Sandberg Trygg Stockholm ›

More projects from existing customers and new clients on the way in means that we need several new skilful team members. We are looking for a graphic designer (digital media) in Stockholm and a web developer in Gothenburg.

Graphic designer: Sandberg Trygg Stockholm ›
Web developer: Sandberg Trygg Göteborg ›

We generally try and predict the future based on past experience. In other words, if event X took place yesterday – and on every other day before that for as long as we can remember – there’s an excellent chance it will again happen today. Right? According to author Nassim Taleb, this sort of complacent non-reasoning leaves us as wide open to a Black Swan, the name he’s given to highly improbable events with a huge impact.

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You might have seen the movie, the television series or even read or listened to the book? Yet there’s another way to enjoy a real classic. For the first time a complete novel, Around the world in 80 days by Jules Verne, has been published with Ubimark.

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Competition in industrial pneumatics is cut-throat. But Parker Hannifin has made up its mind – within a couple of years they are going to be one of the top three preferred suppliers of pneumatics.

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Core values often only get so far as an internal document. But not at Modul-System, one of Europe’s leading manufacturer of racking systems for light service vehicles. A while ago they asked us to help them highlight their core values. It all ended with us turning these values into a film.

The film has several levels. On the surface you are taken on a journey that reveals each core value. But then you can always click to dig deeper into the details. The film will be used in several contexts, such as at trade fairs, on sales visits, as an introduction to new employees and, of course, on the web.

But enough talk – click on the window and enjoy the film.

A short while ago we announced the agency’s relaunch in Stockholm. We’ve been underway for a couple of weeks now, working on several interesting assignments. (More on what we’re doing and for whom later).

Leading the way back East is Urban Ericsson, Copywriter, and Torbjörn Persson, Art Director. Both have long experience of B2B advertising spread over several different Swedish agencies, and have worked with famous brands such as Sandvik, Skanova, ABB, Ny Teknik, KPMG, Telia and Scania. So if you’re thinking about changing agency or are simply interested to see what a new face on the Stockholm B2B scene can offer, don’t hesitate to get in touch.

Call or e-mail us at:
Urban Ericsson, +46-8-410 57 831, urban.ericsson@sandbergtrygg.se
Torbjörn Persson, +46-8-410 57 832, torbjorn.persson@sandbergtrygg.se

Anyone who’s walked past a building site in Stockholm has seen them. Bright orange and usually filled with rubble, they’re everywhere. Heck, even I’ve seen them, and I’m pretty good at filtering out anything to do with hard physical labour. That said, I take my hat off to Big Bag. As far as I’m concerned, these bags are sheer marketing wizardry.

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Just do it (Nike). Das Auto (Volkswagen). Connecting people (Nokia).

Sometimes it feels like the world is awash with taglines. Some get etched on your brain like the ones above. But most of them just vanish. And yet the question turns up time and again here at the agency: Does my company (or product) need a tagline?

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If you’re like me then you’ll mostly associate the computer in front of you with work. And the Internet as a flood of information that may or may not be useful and quick to find.

Which is why it’s refreshing to stumble upon a website that is fascinating, insightful, educational, entertaining and perhaps a prime example of what the early Internet pioneers and evangelists had in mind.

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